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— UI / UX Design & Frontend Development
Campaign Miniwebsites
Three campaign miniwebsites — Star Wars for Disney Channel, Mr. Bean for Cartoon Network and My Little Pony for Hasbro — built with parallax and Smarty TPL.
The challenge
Three different brands (Disney Channel, Cartoon Network, Hasbro) each needed a fast-turnaround campaign microsite for kids audiences, but a from-scratch build for each was too slow for the ad calendar.
The solution
We built one Smarty-TPL templated microsite system with parallax hero sections, embedded trailers, a programme-schedule widget and downloadable wallpapers/printables — reskinned per brand instead of rebuilt.
The results
3
branded microsites shipped from one template
-60%
build time per additional brand microsite
+25%
average time on page with embedded trailers
2
downloadable extras per microsite
